Research & Advisorship
Senselab works in strategic design to advise the companies to research of developments for other products, new markets, to study of new applications, to design new qualities, etc.
Its experience in strategic design involves all parts of the process: from marketing to communication, from design to production, from the copyrighting to its packaging. It is a series of coordinated actions that shape the identity of a brand, of a place.
Senselab’s experience in strategic design gave birth to new brands, has created new markets and products, has began new business.
Architecture, Products, Interiors, Exhibitions, Installations
Senselab design with the senses as a genetic engineering that contributes to the creation of the DNA of new products, new sites in order that all its parts participate in a shared identity. It uses a creative action early in the process that has an impact on the entire life of a project. Senselab makes SNS design at the beginning of the process, not as decorative operation at the end to seduce the market. Its expertise in SNSdesign has more than 20 years of experience around the world for the best companies in the most different fields: architecture, interiors, fashion, textile, furniture, surfaces, automotive, cosmetics, materials, sounds, electronics, food and drinks, etc.
Theory & Practice
Conferences, books, publications, workshops, blog, social networks.
Senselab uses the experience of its founder in and out of the university of architecture, design, interior and fashion in a number of international institutions.
The theoretical part, on the issue of the senses in architecture and design, is published internationally in books and magazines and has been presented in conferences hold in Europe, USA, Latin America, Asia and Middle East.
Sensory education workshops were held for international companies: to help their employees work more consistently on projects; to train creative teams to finalize their inventions; to educate new generations of designers to work with all the senses.